Amusement 360 Event

See You In 2027!

Learn The Tools To Build A Thriving Entertainment Business

The Place Where Ambitious People Grow

2027 Event Dates

Spring Event: May 5-6, 2027
Fall Event: August 31 – September 1, 2027

Registration for the 2027 events is coming soon, along with speakers, agenda, and event details.

2026 Event Recap

Amusement 360

Hundreds of entrepreneurs gathered at the Amusement 360 events (hosted by Action Lab Leadership and Creative Works) in 2026. These bold owners and startups came together to clear their heads, connect with others in the industry, and create energy and momentum in their businesses.

Some were new startups, and some were existing entertainment operators. But all of them had 1 thing in common: they wanted to grow themselves and their businesses. We learned. We socialized. We danced (yes, there was dancing). And most importantly, we had fun!

Real Results From Real People

Revenue Growth

100%

of attendees learned something that grew their top-line revenue.

Leadership

100%

of attendees learned something that helped them become a better leader.

Profitability

100%

of attendees learned something that improved their profitability.

Recommendation

100%

of attendees would recommend this event to industry colleagues.

*Results based on surveys conducted at 2 Amusement 360 events in 2026, and completed by 65 attendees.

Speakers

The 2026 events showcased some of the best experts in the amusement industry, and they shared knowledge and experience the attendees could apply in every aspect of their businesses.

Danny Gruening

Danny Gruening

Action Lab Leadership

Russ Van Natta

Russ Van Natta

Creative Works

Armando Lanuti

Armando Lanuti

Creative Works

Kimberly Schilling

Kimberly Schilling

Creative Works

Michelle Gruening

Michelle Gruening

Action Lab Leadership

Clint Pulver

Clint Pulver

Keynote Speaker

Doug Mechling

Doug Mechling

Star Lanes Polaris

Trent Coggins

Trent Coggins

Recoil Trampoline Park

Dave Wallace

Dave Wallace

Turfway Entertainment

Jerry Merola

Jerry Merola

AEM

Jackie Hoegger

Jackie Hoegger

Hoegger Communications

Kevin Williams

Kevin Williams

The Stinger Report

Jeremy Hoyum

Jeremy Hoyum

Urban Air

Jason Wistreich

Jason Wistreich

JKRP Architects

Mik Oca

Mik Oca

US Design Lab

Genevieve Sullivan

Genevieve Sullivan

TrainerTainment

Sherry Howell

Sherry Howell

CenterEdge Software

Kevin Loughery

Kevin Loughery

Prospr Communications

Laura Zorn

Laura Zorn

Bravoz and FEC Playbook

Testimonials

Here’s a small sample of the amazing feedback we received previous Amusement 360 events!

5
{ If you’re hesitant about attending, go ahead and push that to the side…because you’ll miss out on such an amazing and fantastic opportunity! {
Alexander Thorpe
5
{ In only two days I’ve learned more knowledge than I have in the past 2-3 years of my career. Also have made new genuine connections that wouldn’t have normally happened without this event! Thank you for providing this to our community. {
Tanner Kerlin
5
{ These people are some of the best humans you will meet, who genuinely want to help you grow your business. {
Nathan Schieber
5
{ If you have not attended an Amusement 360 event yet, you and your business are missing out on priceless tools for success. This is our first of many Amusement 360 events. {
Dani Bradford
5
{ I would encourage any and every person that is opening an FEC to attend, no matter the distance, price, or convienence to attend. It has saved me tens of thousands of dollars in missteps and do-overs. {
Brent Faulk
5
{ The value of the knowledge received can’t be assigned a monetary value. The amount of mistakes that result in a loss of time and money will absolutely be prevented/limited by attending. {
Chris Bowles
5
{ This event just saved me massive headaches I never would have seen coming. My confidence to suceed in this industry is through the roof! {
Willie Blount
5
{ I’ve been in the industry 16 years, I really appreciate the higher level topics and the topics that apply across and outside of our industry. {
Scott Logan
5
{ Creative Works puts on the best event for new and existing operators. There is something for everyone, regardless of experience, to learn. {
Jim Webber
5
{ If you are just starting out, don’t just come once. Each 360 will build on each other. You will meet new people, and learn so much! {
Tim Pokorski
5
{ I recieved my money’s worth in the very first session! It has been fantastic to network with so many professionals and operators. Everyone is so willing to share information. It feels like a ridiculously fun family. {
Jenni Trimble
5
{ Every speaker had valuable information that I could put into play immediately with my team to provide a better experience for our guests or for our team members. {
Jared Harrelson
5
{ Amusement 360 is such an amazing, well run, well organized event. The attention to detail is not lost on the attendee. The quality of speakers, interviews, and sponsors is top notch! This has become a don’t miss event. {
Sandy Johnson
5
{ Creative Works put on one of the most energizing, educational programs we’ve attended. The learning opportunities and networking experiences were outstanding. We can’t thank you enough. {
Rebecca Garza
5
{ What I learned in 2 1/2 days would have taken many years of real world trial & error experience to achieve and understand. {
Jeremy Hamilton
5
{ The show was executed beautifully. The content was relevant, personal, and has the ability to be applied to any style of FEC. {
Grady Hinchman

Your On-Site Advisory Partners

Forget high-pressure sales pitches. Our partners are hand-selected industry experts who are here to help you solve specific problems. At this event, you’ll have 1-on-1 access to the best in the business for two full days.

Gold Partners

A&A Global Logo
Betson Logo
Mini Melts
Intercard Logo
Qubica AMF Logo
Shaffer Distributing Company Logo

Silver Partners

Betson Logo
Leap
Mini Melts Logo
Patch Retention Logo
Semnox
Semnox

Supporting Partners

BizTech IT Logo
Mini Melts
Proctor Companies Logo
TrainerTainment Logo
US Design Lab
TrainerTainment Logo